Supported: Salesforce integration Integrates with the CRM platform.Supported: Smart lists and recommendations Automatically segments and qualifies leads into dynamic smart lists more advanced tools can make recommendations not only about which leads to follow up on, but when to follow up or with what material.Supported: Company information Information about companies/accounts is available and high quality.ĭata Augmentation & Lead Qualification Features Features around contact data management and lead intelligence.Supported: Contact information Information about individual contacts is available and high quality.Sales Intelligence Data Standards Features How well does the contact, company, and industry information provided by the SI tool meet the user’s needs? Is the availability and quality of data satisfactory? Supported: Load time/data access Provides fast and consistent access to lists and leads.Supported: Ideal customer targeting Includes capabilities for determining ideal customer characteristics and targeting new prospects that match the ideal customer profile this capability is automatic or semi-automatic.Supported: List upload/download Lists can be easily and quickly uploaded or downloaded from the platform.Supported: Email contacts Generates email contact information for leads.Supported: List quality Lists generated by the tool are typically high quality.Supported: Identification of new leads Helps source leads at an acceptable rate, volume, and quality.Supported: Advanced search Users can search for prospects using advanced search logic and multiple criteria, across multiple platforms/databases.Prospecting Features Features related to generating leads and finding new contacts. Security Orchestration, Automation and Response (SOAR).Integration Platform as a Service (iPaaS).
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